Educare alla “scelta” nell’era della frammentazione

The article examines the challenge of education for choice in the digital landscape, dominated by the fragmentation of knowledge, information overload, and algorithmic complexity; in this context, algorithms confine users in echo chambers within which their existing bias are strengthened. The research objective is to develop critical autonomy regarding the content consumed and the understanding of algorithmic mechanisms, starting from the distinction between virality (passive top-down propagation) and spreadability (active bottom-up participation in participatory cultures) through conscious meming. The study aimed to investigate how meme-based participatory practices could foster critical choice-making and algorithmic awareness among university students.